When it comes to attracting new customers and keeping them coming back, every detail of your business matters, including the outdoor lighting. The right outdoor lighting can make your place safer, look better, and easier to navigate.
There are lots of lighting options to consider, like LED floodlights, bollard lights, wall lights, and canopy lights. These can show off the best parts of your building, make your signs pop, and give a warm welcome to visitors. Good outdoor lighting not only makes your place look more inviting but also helps strengthen your brand.
So, why should you light up your commercial building, and how can you do it? Let’s find out!
The Benefits of Great Outdoor Commercial Lighting
Visual Appeal
Outdoor lighting for businesses plays a key role in attracting customers and enhancing safety. The right lighting can make your storefront more appealing, noticeable, and draw more customers compared to competitors. A well-lit exterior with a nice ambiance is likely to increase foot traffic.
Good lighting creates an inviting environment that encourages people to visit and stay longer at your business. This welcoming atmosphere leaves a positive impression, helping to build customer confidence and loyalty. With the right lighting and mood, your business can engage customers and boost sales.
Safety
Safety is another benefit of commercial outdoor lighting. Well-placed lights improve visibility, reducing the risk of accidents like trips and falls. This also lowers liability risks for your business. Ensuring that visitors can move around your premises easily in the dark helps prevent injuries.
Outdoor lighting may also prevent criminal activity. A well-lit business is less likely to have break-ins, making customers and employees feel safer as they walk to and from their cars.
If your business has a parking lot or garage, consider installing parking lot lights to ensure visibility and help people navigate your property safely. Light poles and other lighting applications are important to keeping your property safe.
Good lighting also helps in emergencies by making it easier for everyone to find exits quickly. In a crisis, you don’t want to struggle with darkness. Keeping walkways well-lit ensures smooth evacuation during emergencies.
Things to Consider for Outdoor Commercial Lighting
Energy Efficiency
Choosing energy lighting for your business can save you time and money in the long run. This type of lighting can cut down on electricity costs by consuming power while still delivering efficient illumination.
Outdoor LED lights are a choice as they are energy efficient and have a lifespan compared to traditional bulbs. This means replacements, leading to reduced maintenance expenses and fewer concerns over time.
Energy-efficient lighting is also beneficial for the environment as it helps lower your business’s carbon footprint. By prioritizing energy efficiency, you make an investment that benefits both your business and the planet.
Durability and Weather Resistance
When buying outdoor lighting, it’s important to consider durability and weather resistance. Outdoor lights need to handle rain, snow, wind, and extreme temperatures.
If you buy lights that aren’t built to last, you might spend a lot of time and money replacing and fixing them. Look for lights made from materials like steel or aluminum, and make sure they are suitable for outdoor use.
Features like waterproofing and rust resistance are also important when choosing the best exterior lighting for your business. Consider the weather conditions in your area, especially if you live in a state with a lot of snow or rain.
City Regulations
Understanding your city’s lighting regulations is important for keeping your business well-lit and following the rules. Every city has its own set of rules about how bright lights can be, where they can be placed, and when they can be on.
Knowing these regulations can help you avoid fines and save money and hassle. Being aware of the rules before buying your LED lights can also prevent the need to make a lot of returns.
Commercial Outdoor Lighting Ideas
Permanent Christmas Lights
Businesses can enhance the appeal of their commercial properties and maintain a festive vibe all year by opting for permanent decorative lights. These lights provide a cost-efficient way to improve the appearance of commercial spaces without the need for seasonal setup and removal.
The durable permanent Christmas lights from EverLights are built to withstand conditions with their weather-resistant design. Using energy LED technology they offer bright illumination while keeping energy consumption low leading to long-term cost savings for companies.
These lights can be tailored to complement any building’s architectural style and branding, and are available in both a color-changing and classic white option. Whether they’re used to outline the building structure, highlight windows or emphasize signage, permanent decorative lights add charm.
String Lights
String lights are a versatile commercial outdoor lighting idea that creates a welcoming glow and ambiance for customers and employees. One popular technique involves hanging string lights over seating areas like patios or decks. If your business has any outdoor seating areas, incorporating string lights overhead can be a fun outdoor lighting solution.
String lights can also be wound around trees, poles, or railings to showcase unique landscaping and architectural elements. Storefront businesses can opt to suspend string lights along awnings or above entrances to attract attention from people passing by and create an inviting atmosphere.
Landscape Lighting
Using landscape lights is a fantastic way to showcase the beauty of your business’s exterior. This lighting can illuminate the landscaping features like flower beds, trees, and shrubs making them visible in the evening hours.
Landscape lighting can highlight the elements of your building, such as columns, arches, or textured walls. By directing lights or using spotlights you can draw attention to these features giving your business a more sophisticated and polished look.
Pathway lights are also an addition as they help to improve safety along walkways, but also add a decorative element. Pathway lights can guide customers to and from the entrances and exits of your building all while showing off your gorgeous outdoor areas.
Request Your Free Quote With EverLights Today
Brighten up your your business with EverLights’ permanent light installations. Our expert team ensures a fun and professional display that lasts all year round. Visit EverLights today to schedule your installation and brighten your commercial space with hassle-free, stunning outdoor lighting. Contact us today to request a quote.
